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Campaigning and Communication Planning (COMM332)

Course description

This course helps students fulfil a key employment requirement of the communication industry: the ability to strategically and at high speed develop communication campaigns that support the competitiveness, the reputation, the market access and the licence to operate of their organization. In a bootcamp with actual clients, participants train their problem solving skills, communicative foresight, planning skills and creativity. ...


Seminar Required

Graded, 1.0 Credit Units

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