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Research in Big Data and its Business Applications (MGMT743)

Course description

The purpose of this elective course is to provide an overview of the latest research in big data and data-driven business intelligence applications. Various topics include data mining algorithms and applications such as customer analytics, text mining, web mining, and social network analysis. Students will be required to review academic research articles as well as applied and trade journals, such as Harvard Business Review, McKinsey Global Institute reports, etc. Students will also be involv...


Seminar Required

Graded, 1.0 Credit Units

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