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Retail Management (MKTG219)

Course description

The world of retailing is a complex and exciting one, in which students have always played a part as shoppers. In this course, students get a chance to learn what lies on the other side, as we uncover the challenges facing the world of modern day retail and global trends in the industry. Students can look forward to learning about store and non-store retailing, location and site selection, merchandising, pricing and margin planning, store management, layout and visual merchandising, as well a...


Pre-requisites

Seminar Required

Graded, 1.0 Credit Units


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