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Service Processes (OPIM311)

Course description

This course explores the dimensions of successful service firms through the use of case studies and lectures.  It prepares students for enlightened management and suggests creative entrepreneurial opportunities.  Outstanding service organizations are managed differently than their "merely good" competitors.  Actions are based on totally different assumptions about the way success is achieved.  The results show not only in terms of conventional measures of performance but also in the enthusias...


Seminar Required

Graded, 1.0 Credit Units

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